insyteBrand book, v0.1
14

Theming.

Mesh is rare. Wash when you can. Light otherwise. A decision tree, not a toggle.

© 2026 Insyte, all rights reserved.Brand book, v0.1, May ’26

Mesh is rare. Wash when you can. Light otherwise.

Three surfaces in the system: the operator's flat Glacier canvas, a light atmospheric wash, and the rare dark mesh. The decision tree below ends in one of three. The operator surface is always the first answer.

The three surfaces

Operator. Wash. Mesh.

Same content. Same wordmark. Three different surface choices. Each lives in a specific moment of the product.

Operator canvasGlacier · flat · default
Where the operator works
Good morning,
Sarah.

Dashboard, inbox, tickets, orders, settings.

Light washGlacier + bg-onboarding-glow
Where the brand hints
Step 03 of 08.

Onboarding, marketplace hero, dashboard greeting band.

Mesh-darkbg-stripe-mesh-dark
Where the brand speaks
Here's the draft.

/login, /onboarding wash, AI-led blocks.

Decision tree

Three questions, one answer.

Walk top-down. The first 'yes' picks the surface.

Question

Is this the operator's working surface?

Yes → Glacier. (Dashboard, inbox, settings, tickets, orders, marketplace.)

Question

Is this a door, an AI moment, or an opinionated brand block?

Yes → mesh-dark. (/login, AI tile.)

Question

Does this surface need atmosphere, but not weight?

Yes → light wash on Glacier. (/onboarding, marketplace hero, greeting band.)

Question

None of the above?

Glacier. The operator surface is the default answer.

Don't

Three mesh-dark misuses.

Mesh on dashboard

The operator's working surface becomes a brand demo. The data drowns.

Pick light wash, or stay flat Glacier.
Mesh on settings

A form on mesh reads as an auth screen. Operators get confused.

Pick light wash, or stay flat Glacier.
Mesh for 'visual interest'

Decorative dark blocks dilute the moments where mesh is meaningful.

Pick light wash, or stay flat Glacier.
Named rules

Four rules that keep the rarity rare.

01

Three mesh-dark surfaces.

Mesh-dark belongs to /login, AI-led blocks, and (with the calmer light-wash cousin) /onboarding. Nowhere else. Rarity is what makes it land.

02

Light wash before mesh-dark.

bg-onboarding-glow and bg-stripe-mesh on Glacier are the atmosphere-lite choice. Reach for them before the full dark mesh.

03

Operator surface stays light.

Dashboard, settings, inbox, tickets, marketplace, orders. The operator's working surface is always Glacier. No mesh-dark for visual interest.

04

Theme is not a toggle.

Insyte does not ship a user-toggleable dark mode. The dark mesh is a brand moment, not a preference. The product is light.

Insyte / Brand book, v0.1The atmospheric instrument, 2026